Giant, 3D printed themed event props (Ski Boot, goggles, snowboard..) rocked the party atmosphere all week and had customers literally dancing and climbing into the brand. In Katz’s words, selfies and shares galore meant “increased business and customers”. Models were 3D printed by Metropole, Marie 3D, and SismaItalia. Photography by Dan Calin Romanti, Drone Photography by Edden Ram, Editing by Racheli Manshekova.